The real jacket, small enough that a phone is not downloading the print file. The alt text is the title of the book, not the word image.
Home/Author Websites/Book Landing Page
This is one address for one book. Someone arrives from a podcast, an ad, or the line printed in the back of the paperback. The page shows the cover, says what the book is, and offers a way to buy it or get the first chapter. If they have to open a menu to find the book, the page already failed.
The first screen
The cover, the title, one sentence, and the button. That is the assignment. A biography, a trailer, and a row of social icons above the button push the only useful thing below the fold. Most people who arrive from a link will not go looking for it.
We design that screen on a phone first. The rest of the page is for the person who stayed: a short description, one real quote if you have one, and the author in a paragraph. A memoir of the author does not belong between the title and the button.
What the screen holds
The real jacket, small enough that a phone is not downloading the print file. The alt text is the title of the book, not the word image.
What the book is, in one sentence a stranger can use. A line that could sit on any novel is a line we send back.
Buy, pre-order, or read a sample. The word matches the date. Pre-order on a book that shipped last year is a mistake a reader notices.
One email field and a named thing they receive. The first chapter, a reading guide, the launch note. A field with no promise is just a form.
Where the click goes
Who just arrived
They do not know you. The book has to be obvious in two seconds: cover, title, what kind of book. A welcome essay wastes the visit they paid for.
They already bought one edition. The useful next step is the list, the reading guide, or the next book. Asking them to buy the same paperback again, as the only button, ignores why they typed the address.
They heard a voice. The page should sound like that person, and it can name the episode. “Welcome to my world” throws away the reason they came.
Left off the page
A landing page can be careful and still be crowded. We would rather ship a short page than a poster that happens to be a website.
Before the address goes on the book
No. A landing page can live at yourdomain.com/the-book, or on its own short address printed in the back of the book. The blog, the media kit, the shop, and the rest of the site are other pages. We will not hide them inside this invoice and call the result a website.
We place copy that is already true. If the description does not exist, say so. Writing it is a separate job, and a page designed around a sentence we made up will have to be rebuilt when you replace it with the real one.
It can go to a cart. Building the cart, the tax, and the delivery of a file is a store. That is a different build. A landing page that pretends to be a shop, with no way to take the payment, just disappoints the person who was ready to buy.
You. The page sits on a host you can open, and the working files are yours once that invoice is paid. We do not leave the only copy in an account you cannot enter after launch week.
When the book has a title
If the jacket is not ready, send the title and the shop anyway. The page can wait for the art. It should not wait for a menu, a blog, and a store before the first visitor can buy the book. Call (833) 688-4166 or write [email protected].
The shelf
Our team has helped write, publish and market thousands of books over the past decade. Our books are well-written and finished to perfection. Have a look at some of our ghostwriters’ best works and clients’ bestsellers.
Geeks Ghostwriting’s helped me from idea refinement to publishing. I wanted a script on thriller-romance that had multiple twists and turns. I am directing a movie on the story now and our crew has fallen in love with the story!
Having a drama ghostwritten led me to gain the recognition I was seeking. I had an incomplete manuscript and Geeks Ghostwriting helped me complete it. I marketed it and it sold better than I had expected.
I thought that an illustrative self-help book was not possible! As an established designer, I have always wanted struggling designers and students to learn from my mistakes and achievements. The journey that I thought would be arduous turned out to be enjoyable and simple enough. Thank you, Geeks Ghostwriting!
Chat with an Expert